The Green Life

The Green Life focuses on staying up-to-date with the latest green trends, events and news around the world.

It's no surprise that we live in a world with a high consumption of electronics. With continuous upgrades and new technological products every few months, people can't wait to get their hands on the latest gadget.

As exciting as the electronic industry is, it also has a reputation of being not too kind to mother nature. Let's face it, building any electronic requires high energy, water and chemical use.

So as our lives get more inundated with technology, is it becoming more sustainable?

Although not all technology companies have stepped up to the challenge of sustainability, SHARP has demonstrated itself as a leader in this area.

Unlike many organizations who are slowly entering the world of greening their operations and products, it has exceeded many of its environmental goals in the areas of technology, products and operations.

Environmental Technologies

To reduce use of limited fossil fuels, SHARP is developing biomass technologies to use in its products. Bioplastic has been used in various SHARP mobile phones. Carbon neutral biopaint is used in the development of the AQUOS G series LCD TVs.

SHARP aquos lcd tv

Green Products

SHARP adheres to its Green Products Guidelines, that are based on the seven following concepts:

  • Design products that consume less power both in running and standby mode, and air conditioners and heaters that give more efficient cooling and healing.

  • Make products that use less water and detergent and reduce the amount of material used in products and packaging.

  • Carry out tests on products for chemicals and work to abolish or reduce use of chemicals that have negative effects on people’s health and the environment.

  • Choose products that can be easily recycled or reused in products, and label the type of material used.

  • Use recycled plastic and reuse parts in making products.

  • Design products that are upgradable and easy to repair.

  • Design products that will be easy to take apart for recycling.

Approximately 85 per cent of sales in 2008 were comprised of green products. Every year, SHARP  improves its Green Product Guidelines to enhance its environmental practices.

Recycling and Reuse Processes

Since 2001, SHARP has developed and implemented processes that repeatedly recovers plastic used from consumer electronics and reuses it in parts of new consumer electronics. By the end of 2008, 1,050 tons of plastic was recycled and used in new products. In 2009, SHARP also developed a flat screen TV recycling process.

SHARP's flat screen tv recycling process

More information on SHARP's sustainability efforts can be found on its website.