Product Review: Ayala Moriel Parfums

Photo: Photo courtesy of Ayala Moriel Parfums
Can fragrances lose their bad rap?

With many people sensitive to fragrances, the most recent trend in many business and government spaces has been to make them no-scent zones. Along with this, perfumes and fragrances have acquired a bad reputation since their ingredient lists have been exposed — or hidden. From potential carcinogens to unsustainably harvested botanicals, fragrance is defiantly in the doghouse these days.

So when we heard of a company producing natural perfumes, we thought we'd take a closer look.

Company: Ayala Moriel Parfums

Item(s) tested & price:

Ayalitta (4ml $48.00) – Classic green-chypre

Bon Zai (4ml $48.00) – Japanese-inspired woody fragrance with shiso and agarwood

Espionage (4ml $48.00) – Peaty scotch, leather and cigar smoke develop into a musky-vanilla skin-scent

Where can the item be purchased? Online. Also on Etsy. For Canadian and U.S. store locations click here.

The claim of the product: All-natural perfume.

How to use the product? A dab behind the ears and/or on the wrist.

What was great about the product:

  • A little goes a long way, so 4ml will last you about a four months if you use it everyday.
  • The three scents we tested were all very different and could be used at different times of day. We found the Bon Zai best during the day — it was a mature fragrance for the professional — while Espionage was an evening fragrance and many of our testers found it too “rich” — you definitely had that scotch scent coming through. Ayalitta was a young fragrance for the twenty-something, it could take you from morning to evening.
  • All the scents were long lasting, no need to “refresh” during the day.
  • The texture was light, not oily, as with some natural fragrances.
  • Ingredient list (they list out everything!):

Ayalitta: Grain Alcohol (Ethanol), Natural Botanical Fragrance (essential oils and absolutes of: Rose Otto, Neroli, Jasmine Grandiflorum, Oakmoss Absolute, Patchouli, Jasmine Sambac, Labdanum, Sage, Clary Sage, Galbanum)

Bon Zai: Grain Alcohol (Ethanol), Natural Botanical Fragrance (essential oils and absolutes of: Rose Otto, Litsea Cubeba, Juniper, Red Mandarin, Scotch Pine, Shiso, Sandalwood, Agarwood, Patchouli, Vetiver)

Espionage: Grain Alcohol (Ethanol), natural botanical fragrance (essential oils, absolutes & concretes of: Jasmine, Vanilla, Tonka Bean, Rose Otto, Guiacwood, Bergamot, Rosewood, Virginia Cedarwood, Orris Root, Lavender, Styrax, Ambrette Seed, Tobacco, Patchouli, Vetiver, Opoponax, Labdanum, Cade)

What was NOT so great about the product:

  • Though they state they do not test on animal, they are not a member of  any organization that ensures this is the case.
  • Their bottles are made in France (the company is in Vancouver) and shipped over.
  • Though they print their labels locally, they do not mention if they're on recycled paper or if they use soy and veggie inks.
  • They state that they “do their best” to not use products from endangered species. This made us a little nervous!
  • They also state they “do their best” to source organic ingredients, but don’t mention the 3rd party labels they look for, or where the farms are located.

Grade from Green Living: C- (Though the product is beautiful and uses natural ingredients versus synthetic fragrances, there is a lot of room for improvement if this is to be considered a green product in total. A natural fragrance, yes, but not a green product).