Green Living magazine

In 2008, Green Living magazine will become a quarterly, full-size, national magazine with a circulation of 150,000 copies and a reach potential of 1 million+.

Green Living speaks to the link between readers’ lives and lifestyles and the health of the planet. The magazine’s sophisticated design and compelling stories show readers how to live green — from products and services to home, beauty and lifestyle choices.

Every issue of Green Living contains lively departments and engaging profiles and features, including natural beauty, eco fashion, fitness and active lifestyles, organic food, earth-friendly green gifts, eco heroes and tips for a healthy home.

The magazine features celebrity covers, plus compelling and valuable editorial packages and engaging promotions, contests and other marketing tie-ins. Its target audience is females aged 25-49. Generally they are socially conscious, the stewards of family health and the primary grocery shopper, in a household with an average income of $75,000+.

Magazine history

Green Living was launched, under the title Enviroguide, as an annual guide to environmentally friendly goods and services. It became a bi-annual in 2004. In 2005, Enviroguide was redesigned and renamed Green Living to reflect an expanded eco-lifestyle editorial content. Green Living is owned by the respected, not-for-profit environmental organization Environmental Defence and is published under licence by Green Living Enterprises. Environmental Defence’s profits from the magazine help fund the organization’s work to address critical environmental and health issues.

Environmental Defence

Environmental Defence works with individual Canadians, decision-makers and businesses to make the environment a top priority. It focuses on the most critical environmental and health issues of the day under three broad areas: Greening Cities, Protecting People and Saving Species. With more than 20 years’ experience, its work has led to significant progress for the environment.

Environmental Defence and its community partners have won important legal victories for the environment and human health. It has combined its judicial work with innovative public-education campaigns aimed at making Canada a worldwide environmental leader.
Visit www.environmentaldefence.ca.